MILLIONS OF FRENCH EYES FOR ZETURF
MILLIONS OF FRENCH EYES FOR ZETURF
2010-11-27
Deal with French regional newspapers serving 31 million readers
The French online pari-mutuel racing site, ZEturf has widened its audience to over 31 million French readers following a deal clinched this week with regional newspaper distributor Presse Quotidienne Régionale (PQR).
In terms of the agreement, PQR will provide ZEturf with dedicated space on the multitude of websites operated by PQR's titles. In return ZEturf will provide the PQR titles with detailed horse racing information covering commentary, forecasts, results and live odds. PQR's readers will have access to the betting facilities offered by ZEturf and be able to take advantage of exclusive offers.
ZEturf's CEO, Emmanuel de Rohan Chabot said this week "The partnership with PQR demonstrates our willingness to continue to offer race fans a richer and more interactive service. Placing bets on horse races requires access to complete information and that is why Zeturf offers both new and experienced race fans the optimum conditions in which to bet in an entertaining manner.”
Latest General News
Click here to read latest General news